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Pokémon Go Fest 2020 brought players together at a time they needed it most

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Pokémon Go Fest usually sees avid trainers congregate in cities all over the world to celebrate the popular mobile game by working together to achieve goals, catch rare Pokémon and just generally have a good time. But this year, thanks to the Coronavirus pandemic, Niantic had to make some changes to Go Fest resulting in it becoming a truly global event where players could participate from home.

Now, we’ve already seen Niantic introduce an array of sweeping changes to the way Pokémon Go could be played, enabling anyone in lockdown to still play the game to some extent. But bringing their annual celebration in line with those changes was certainly their most ambitious post-lockdown move yet, though one that presented them with a unique opportunity. It allowed Niantic to bring the event to a much bigger audience than usual, opening it up to people who otherwise wouldn’t have the means to travel, pay hotel costs and so on. 

What happened during Pokémon Go Fest 2020



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